{"id":77787,"date":"2017-11-23T16:25:37","date_gmt":"2017-11-24T00:25:37","guid":{"rendered":"http:\/\/www.cetys.mx\/noticias\/?p=77787"},"modified":"2017-11-23T16:40:34","modified_gmt":"2017-11-24T00:40:34","slug":"directivo-cetys-obtiene-certificacion-internacional","status":"publish","type":"post","link":"https:\/\/www.cetys.mx\/noticias\/directivo-cetys-obtiene-certificacion-internacional\/","title":{"rendered":"Directivo de CETYS obtiene certificaci\u00f3n internacional"},"content":{"rendered":"<p>El Dr. Oscar Barroso Huertas, director acad\u00e9mico de CETYS Universidad campus Internacional Ensenada, obtuvo la certificaci\u00f3n &#8220;Professional Certified Marketing&#8221; (PCM), de la American Marketing Association, siendo \u00e9sta, la distinci\u00f3n m\u00e1s alta que un mercad\u00f3logo puede tener.<\/p>\n<p>Para obtener esta certificaci\u00f3n, el Dr. Barroso tuvo que tomar una serie de cursos online y demostrar, a trav\u00e9s de documentos y entrevistas con algunos de los clientes para los que ha trabajado como consultor de mercadotecnia, que su labor en los entornos Digital Marketing y Direcci\u00f3n de Marketing ha sido \u00e9tica y profesional.<\/p>\n<p><a href=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2017\/11\/PCM\u00aemanagement.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-77795 aligncenter\" src=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2017\/11\/PCM\u00aemanagement.jpg\" alt=\"PCM\u00aemanagement\" width=\"616\" height=\"476\" \/><\/a><\/p>\n<blockquote><p>\u201cComo director acad\u00e9mico, esta acreditaci\u00f3n aporta las competencias en gesti\u00f3n de recursos, comunicaci\u00f3n interna, estrategias de retenci\u00f3n, apoyo a promoci\u00f3n y de atenci\u00f3n al estudiante, a los maestros y departamentos que est\u00e1n a mi cargo\u201d, detall\u00f3 el Dr. Barroso.<\/p><\/blockquote>\n<p>Cuando los clientes ven la credencial PCM en un profesional del marketing, les da la seguridad\u00a0de que est\u00e1n trabajando con un mercad\u00f3logo altamente capacitado, experimentado y \u00e9tico, asimismo, como acad\u00e9mico y profesor de licenciatura y posgrado, asegura al estudiante, adem\u00e1s de lo anteriormente citado, que estas caracter\u00edsticas, ense\u00f1anzas y experiencias ser\u00e1n las que escuchen en clase, con ejemplos pr\u00e1cticos y casos reales.<\/p>\n<p>Adem\u00e1s,\u00a0pasar por todo este proceso, al Dr. Barroso le ayud\u00f3 mucho porque afirm\u00f3 haber aumentado significativamente su conocimiento sobre las m\u00faltiples\u00a0facetas del marketing, as\u00ed como a \u201creconocer y darle un\u00a0\u2018boost<em>\u2019 <\/em>a mis competencias como directivo, orientado al crecimiento y a la implementaci\u00f3n de la innovaci\u00f3n en todos los sistemas y procesos de la Universidad\u201d.<\/p>\n<p>Cabe destacar que esta certificaci\u00f3n, con prestigio internacional, tiene una vigencia de 5 a\u00f1os, y una vez terminados, se tiene que renovar pasando por el mismo proceso, mismo que le llev\u00f3 2 a\u00f1os de arduo y satisfactorio trabajo al directivo de CETYS Universidad.<\/p>\n<p><a href=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2017\/11\/PCM\u00aedigital.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-77797 aligncenter\" src=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2017\/11\/PCM\u00aedigital.jpg\" alt=\"PCM\u00aedigital\" width=\"619\" height=\"478\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Dr. Oscar Barroso Huertas, director acad\u00e9mico de CETYS Universidad campus Internacional Ensenada, obtuvo la certificaci\u00f3n &#8220;Professional Certified Marketing&#8221; (PCM), de la&#8230;<\/p>\n","protected":false},"author":23,"featured_media":77790,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[132,125],"tags":[],"class_list":["post-77787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-ensenada","category-portada"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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