{"id":36691,"date":"2014-12-04T00:00:00","date_gmt":"2014-12-04T08:00:00","guid":{"rendered":"http:\/\/vocetys.mx\/aprenden-marketing-digital-2\/"},"modified":"2014-12-04T00:00:00","modified_gmt":"2014-12-04T08:00:00","slug":"aprenden-marketing-digital-2","status":"publish","type":"post","link":"https:\/\/www.cetys.mx\/noticias\/aprenden-marketing-digital-2\/","title":{"rendered":"Aprenden Marketing Digital"},"content":{"rendered":"<p>Como parte de la iniciativa de Google Student Ambassador  se llev&oacute; a cabo el evento &quot;Mercadotecnia en la era Digital&quot;, el cual estuvo enfocado a las carreras de Licenciatura en Administraci&oacute;n de Mercadotecnia, Ingenier&iacute;a en Dise&ntilde;o Gr&aacute;fico Digital y Licenciados en Negocios Internacionales y al p&uacute;blico en general. El evento tuvo como objetivo comunicar a los asistentes, las &uacute;ltimas tendencias, conocimientos y estrategias clave del marketing digital, as&iacute; como platicarles de la situaci&oacute;n actual y las perspectivas en M&eacute;xico. El equipo organizador logr&oacute; reunir a los mejores de la Mercadotecnia Digital de la localidad para compartir experiencias y casos de &eacute;xito de sus empresas l&iacute;deres. El programa consisti&oacute; en varias conferencias, paneles, rally, comida y talleres. La primera conferencia fue expuesta por el organizador y embajador de Google Adri&aacute;n Favela titulada &quot;Conferencia Digital Marketing 101&quot;; seguido por Ariosto Manrique, Director de Testa Marketing, con la conferencia &quot;Conoce a tu cliente&quot;. Posteriormente, se dividieron los asistentes en diferentes equipos para participar en el emocionante rally que trataba de construir un anuncio en Adwords, cuando termin&oacute; se les invit&oacute; un peque&ntilde;o ambig&uacute;. Para continuar con la segunda parte del programa primeramente se llev&oacute; a cabo un panel titulado &quot;El &eacute;xito de la merca digital&quot; en el cual participaron Jorge Camarillo de la agencia Business Thinking y Jes&uacute;s Perez Moreno de la agencia Asombro Marketing.  Asimismo los asistentes se dividieron en talleres simult&aacute;neos donde pudieron escoger entre &quot;Dise&ntilde;o de Logotipos&quot; impartido por Salvador Valera de 32MKT, &quot;Copywriting con &Eacute;xito&quot; impartido por  Marcelo Fern&aacute;ndez de Baglieto &amp; Asociados o &quot;El Boom Social (C&oacute;mo explotar redes sociales)&quot; impartido por Marlon V&aacute;zquez de Muchos Fans. Se continu&oacute; con una sesi&oacute;n de Lightning Talks , comenzando con &quot;C&oacute;mo hacer mercadotecnia para la generaci&oacute;n Y&quot; por Fabi&aacute;n Bautista y despu&eacute;s &quot;Las 10 cosas que no deben faltar en un dise&ntilde;o promocional&quot; por Salvador Valera. Para cerrar el programa se llev&oacute; a cabo la conferencia titulada: &quot;Ya egres&eacute;, &iquest;y ahora qu&eacute;?&quot; impartida por Adriana Egu&iacute;a, Directora de Endeavor M&eacute;xico. El evento fue todo un &eacute;xito con una excelente respuesta de los participantes. Por parte de la Instituci&oacute;n se felicita al equipo organizador y damos las gracias a todos los asistentes, a los conferencistas y al equipo de trabajo GSA. &nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como parte de la iniciativa de Google Student Ambassador se llev&oacute; a cabo el evento &quot;Mercadotecnia en la era Digital&quot;, el cual&#8230;<\/p>\n","protected":false},"author":26,"featured_media":36692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105],"tags":[],"class_list":["post-36691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vida-estudiantil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aprenden Marketing Digital - CETYS<\/title>\n<meta name=\"description\" content=\"Articulo sobre Aprenden Marketing Digital\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cetys.mx\/noticias\/aprenden-marketing-digital-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aprenden Marketing Digital - 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