{"id":117786,"date":"2018-09-06T18:05:27","date_gmt":"2018-09-07T01:05:27","guid":{"rendered":"http:\/\/www.cetys.mx\/noticias\/?p=117786"},"modified":"2018-09-11T07:22:30","modified_gmt":"2018-09-11T14:22:30","slug":"vive-experiencia-de-neuromarketing-en-espana","status":"publish","type":"post","link":"https:\/\/www.cetys.mx\/noticias\/vive-experiencia-de-neuromarketing-en-espana\/","title":{"rendered":"Vive experiencia de Neuromarketing en Espa\u00f1a"},"content":{"rendered":"<p>Participar en alguno de\u00a0 los viajes de estudios, o cualquier otra modalidad, organizados por CETYS Universidad, son una excelente oportunidad para que nuestra comunidad conozca nuevos lugares, personas y perspectivas del mundo, ampliando su experiencia y benefici\u00e1ndolos de manera personal, educativa y laboral. Como parte de su formaci\u00f3n como profesionista, <strong>Dinorah Garc\u00eda <\/strong>que se encuentra actualmente en s\u00e9ptimo semestre de la carrera <strong>Administraci\u00f3n de Mercadotecnia<\/strong> en campus Tijuana, vivi\u00f3 este verano el viaje de estudios a la Universidad Complutense de Madrid, enfocado en el Neuromarketing.<\/p>\n<div id=\"attachment_117804\" style=\"width: 968px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-117804\" class=\"wp-image-117804\" src=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0025.jpg\" alt=\"\" width=\"958\" height=\"718\" srcset=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0025.jpg 1280w, https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0025-768x575.jpg 768w\" sizes=\"auto, (max-width: 958px) 100vw, 958px\" \/><p id=\"caption-attachment-117804\" class=\"wp-caption-text\">La Universidad Complutense de Madrid, Espa\u00f1a, recibi\u00f3 a los bajacalifornianos como parte del curso de verano de Neuromarketing.<\/p><\/div>\n<p>El equipo VOCETYS tuvo la oportunidad de platicar con ella para que compartiera algunas de sus experiencias, esto fue lo que nos respondi\u00f3:<\/p>\n<p><strong>\u00bfQu\u00e9 tema o parte del curso llam\u00f3 m\u00e1s tu atenci\u00f3n y por qu\u00e9?<\/strong><\/p>\n<p>Principalmente las clases que nos impartieron en la Universidad Complutense sobre <em>Facial Coding<\/em>,\u00a0<em>GSR\u00a0<\/em>( Respuesta Galv\u00e1nica de la Piel), y Eye tracking\u00a0 donde nos ense\u00f1aron a interpretar cierta informaci\u00f3n dada. Y la otra en una empresa llamada &#8220;<em>The Sensory Lab<\/em>&#8221; donde nos mostraron detalle a detalle lo que necesita tener en un punto de venta para que el consumidor se sienta c\u00f3modo y\u00a0 el lugar quede en su memoria.<\/p>\n<p><strong>\u00bfConsideras que tuvo un impact\u00f3 en tu formaci\u00f3n como profesionista?<\/strong><\/p>\n<p>S\u00ed, ya que ahora vimos como reacciona no solo el cerebro del consumidor, tambi\u00e9n su mirada, su piel, y otras partes del cuerpo. Es una experiencia grandiosa conocer c\u00f3mo lo que uno crea como mercad\u00f3logo hace reaccionar a los dem\u00e1s.<\/p>\n<div id=\"attachment_117803\" style=\"width: 968px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-117803\" class=\"wp-image-117803\" src=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0022.jpg\" alt=\"\" width=\"958\" height=\"718\" srcset=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0022.jpg 1280w, https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/IMG-20180620-WA0022-768x575.jpg 768w\" sizes=\"auto, (max-width: 958px) 100vw, 958px\" \/><p id=\"caption-attachment-117803\" class=\"wp-caption-text\">Adem\u00e1s de las clases que componen el curso, las actividades culturales complementan la experiencia estudiantil.<\/p><\/div>\n<p><strong>\u00bfCu\u00e1les consideras que son las principales ventajas de vivir una experiencia estudiantil en el extranjero?<\/strong><\/p>\n<p>La resumir\u00eda en cuatro grandes puntos:<\/p>\n<ul>\n<li>Te hace salir de tu zona de confort, no s\u00f3lo en el \u00e1rea acad\u00e9mica, tambi\u00e9n en la personal.<\/li>\n<li>Te abre el panorama, al salir de tu mundo te hace apreciar lo que tienes en tu pa\u00eds y admirar lo que tiene el pa\u00eds en el que est\u00e1s.<\/li>\n<li>Te das cuenta que ning\u00fan pa\u00eds es perfecto; te das cuenta que en todo el mundo es dif\u00edcil estudiar, trabajar y salir adelante.<\/li>\n<li>Te pones a pensar si esto que est\u00e1s aprendiendo lo puedes trasladar a tu ciudad o estado.<\/li>\n<\/ul>\n<blockquote><p>&#8220;Si haces un viaje, ya sea de un semestre o s\u00f3lo un curso de verano, no te quedes en tu confort, trata de experimentar la vida del pa\u00eds, no seas un turista m\u00e1s, disfrutar\u00e1s mejor el viaje y apreciar\u00e1s mejor el pa\u00eds que visitas&#8221;.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Participar en alguno de\u00a0 los viajes de estudios, o cualquier otra modalidad, organizados por CETYS Universidad, son una excelente oportunidad para que&#8230;<\/p>\n","protected":false},"author":24,"featured_media":117801,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[134,108,319,306,313],"tags":[2826],"class_list":["post-117786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-tijuana","category-internacionales","category-p-internacionales","category-profesional","category-vocetys-2","tag-vocetys-2018-09-07","univesidades-cetys-campus-tijuana"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vive experiencia de Neuromarketing en Espa\u00f1a - CETYS<\/title>\n<meta name=\"description\" content=\"Articulo sobre Vive experiencia de Neuromarketing en Espa\u00f1a\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cetys.mx\/noticias\/vive-experiencia-de-neuromarketing-en-espana\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vive experiencia de Neuromarketing en Espa\u00f1a - CETYS\" \/>\n<meta property=\"og:description\" content=\"Articulo sobre Vive experiencia de Neuromarketing en Espa\u00f1a\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cetys.mx\/noticias\/vive-experiencia-de-neuromarketing-en-espana\/\" \/>\n<meta property=\"og:site_name\" content=\"CETYS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cetysuniversidadmxl\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-09-07T01:05:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-09-11T14:22:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cetys.mx\/noticias\/wp-content\/uploads\/2018\/09\/cetys_neuromarketingviaje18-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"958\" \/>\n\t<meta property=\"og:image:height\" content=\"637\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Campus Tijuana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cetysuni\" \/>\n<meta name=\"twitter:site\" content=\"@cetysuni\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Campus Tijuana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/vive-experiencia-de-neuromarketing-en-espana\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/vive-experiencia-de-neuromarketing-en-espana\\\/\"},\"author\":{\"name\":\"Campus Tijuana\",\"@id\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/#\\\/schema\\\/person\\\/e790051ce60e18ae47cfa87011c8653f\"},\"headline\":\"Vive experiencia de Neuromarketing en Espa\u00f1a\",\"datePublished\":\"2018-09-07T01:05:27+00:00\",\"dateModified\":\"2018-09-11T14:22:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/vive-experiencia-de-neuromarketing-en-espana\\\/\"},\"wordCount\":483,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/vive-experiencia-de-neuromarketing-en-espana\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.cetys.mx\\\/noticias\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/cetys_neuromarketingviaje18-1.jpg\",\"keywords\":[\"vocetys-2018-09-07\"],\"articleSection\":[\"Campus Tijuana\",\"Internacionales\",\"P. 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