{"id":22201,"date":"2026-09-03T11:50:22","date_gmt":"2026-09-03T17:50:22","guid":{"rendered":"https:\/\/www.cetys.mx\/gozorros\/?p=22201"},"modified":"2026-09-03T11:51:07","modified_gmt":"2026-09-03T17:51:07","slug":"cetys-fortalece-el-desarrollo-integral-de-sus-atletas-con-programa-de-coaching-liderazgo-y-cultura-deportiva","status":"publish","type":"post","link":"https:\/\/www.cetys.mx\/gozorros\/2026\/09\/03\/cetys-fortalece-el-desarrollo-integral-de-sus-atletas-con-programa-de-coaching-liderazgo-y-cultura-deportiva\/","title":{"rendered":"CETYS fortalece el desarrollo integral de sus atletas con programa de coaching, liderazgo y cultura deportiva"},"content":{"rendered":"

Con el prop\u00f3sito de fortalecer el desarrollo integral de sus estudiantes-atletas, CETYS Universidad Campus Internacional Ensenada impulsa el Programa de coaching, liderazgo y cultura deportiva de Zorros CETYS, con la incorporaci\u00f3n de la psic\u00f3loga del deporte Viridiana Villavicencio.<\/span><\/p>\n

La especialista cuenta con formaci\u00f3n de posgrado en Psicolog\u00eda del Deporte y Educaci\u00f3n, adem\u00e1s de preparaci\u00f3n en Coaching Deportivo, Salud Mental y Salvaguardia en el Deporte y Gesti\u00f3n de Organizaciones Deportivas.<\/span><\/p>\n

Su trayectoria incluye experiencia como entrenadora e integrante del Staff T\u00e9cnico de Selecciones Nacionales juveniles y universitarias. Durante 12 a\u00f1os form\u00f3 parte del Tecnol\u00f3gico de Monterrey, donde desarroll\u00f3 funciones de coaching, mentor\u00eda y acompa\u00f1amiento a estudiantes, adem\u00e1s de colaborar en \u00e1reas de liderazgo, formaci\u00f3n estudiantil y direcci\u00f3n atl\u00e9tica y deportiva.<\/span><\/p>\n

Villavicencio explica que el plan de trabajo consta de varias etapas y en la primera, el programa estar\u00e1 enfocado en coaching deportivo, liderazgo y cultura deportiva, \u201cse trata de acompa\u00f1ar a los estudiantes-atletas y entrenadores en aspectos como comunicaci\u00f3n, cohesi\u00f3n, liderazgo y sentido de pertenencia\u201d, explic\u00f3. Adem\u00e1s permitir\u00e1 identificar las necesidades de los equipos para establecer posteriormente estrategias espec\u00edficas desde la psicolog\u00eda del deporte.<\/span><\/p>\n

Respecto a la relevancia de la psicolog\u00eda del deporte, Villavicencio es clara: \u201cLo formativo no est\u00e1 peleado con lo competitivo. Podemos aspirar a ganar, buscar la excelencia y competir al m\u00e1ximo nivel, mientras desarrollamos personas con valores, car\u00e1cter y recursos que permanecer\u00e1n mucho despu\u00e9s de que termine su etapa deportiva\u201d.<\/span><\/p>\n

De acuerdo con la especialista, la psicolog\u00eda del deporte contribuye tanto al rendimiento como a la formaci\u00f3n personal, al ayudar a los atletas a gestionar la presi\u00f3n, responder ante el error, fortalecer la confianza, mejorar su comunicaci\u00f3n y tomar decisiones en contextos de exigencia: \u201cNo buscamos atletas que nunca sientan nervios; buscamos atletas que sepan qu\u00e9 hacer con ellos\u201d, se\u00f1al\u00f3.<\/span><\/p>\n

Villavicencio explica que estos aprendizajes pueden trascender la competencia y aplicarse en otros \u00e1mbitos de la vida, como los estudios, el trabajo y las relaciones personales.<\/span><\/p>\n

En este sentido, uno de los objetivos del programa ser\u00e1 fortalecer el sentido de pertenencia de los equipos, respetando la identidad de cada disciplina y conectarla con una experiencia com\u00fan: representar a Zorros CETYS Campus Internacional Ensenada.<\/span><\/p>\n

La especialista destac\u00f3 que este proceso involucra tambi\u00e9n a entrenadores, compa\u00f1eros, familias e instituci\u00f3n, quienes en conjunto forman parte de la red que acompa\u00f1a a los estudiantes-atletas durante su formaci\u00f3n en CETYS Universidad.<\/span><\/p>\n

\"Viri<\/p>\n","protected":false},"excerpt":{"rendered":"

Con el prop\u00f3sito de fortalecer el desarrollo integral de sus estudiantes-atletas, CETYS Universidad Campus Internacional Ensenada impulsa el Programa de coaching, liderazgo y cultura deportiva de Zorros CETYS, con la […]<\/p>\n","protected":false},"author":14,"featured_media":22203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[567,119,120,121],"tags":[679],"class_list":["post-22201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-ensenada","category-deportes","category-portada","category-vocetys","tag-psicologia-deportiva"],"yoast_head":"\nCETYS fortalece el desarrollo integral de sus atletas con programa de coaching, liderazgo y cultura deportiva - CETYS Deportes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cetys.mx\/gozorros\/2026\/09\/03\/cetys-fortalece-el-desarrollo-integral-de-sus-atletas-con-programa-de-coaching-liderazgo-y-cultura-deportiva\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CETYS fortalece el desarrollo integral de sus atletas con programa de coaching, liderazgo y cultura deportiva - 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